You know that feeling when someone tells you about a secret shopping spot, and suddenly, you’re in on a world that no one else seems to know about? That’s what this guide is all about. We’re giving you the keys to NYC’s best-kept shopping secrets—the places where the most fashionable girls, guys, gays and theys score designer on the low, rare vintage, and pieces that will have everyone asking, “Where did you find that?”
NYC is a goldmine for fashion lovers, but only if you know where to look. From sample sales where you’ll snag a designer coat at half price to vintage gems that deserve their own spotlight, this cheat sheet fashion treasure map has everything you need to shop like a true fashion insider.
Ready? Grab your tote bag and a coffee (iced, obviously), and let’s hit the streets.
260 Sample Sale
What’s the deal? Rotating sample sales where you can score luxury brands like Marc Jacobs, Alaïa and Alexander Wang for up to 70% off. It’s fast-paced, thrilling, and the discounts are chef’s kiss.
- Locations: 260 Fifth Ave (Flatiron) & 148 Lafayette St (SoHo)
- Insider Tip: Arrive early (think 10 AM) for the best selection. Lines get long, but the deals are worth it!
Dover Street Market New York (DSMNY)
What’s inside? Part boutique, part art gallery. DSMNY is where fashion dreams and artistic vision collide. Find Gucci, Marine Serre and exclusive collabs you won’t see anywhere else. This is one of our favorites on the treasure map.
- Location: 160 Lexington Ave, NYC
- Insider Tip: Don’t leave without grabbing a treat at Rose Bakery—because shopping is cardio.
The RealReal SoHo
Why go? Authenticated pre-owned luxury goods in a sleek, modern boutique. Shop brands like Prada, Chanel, and Gucci without the guilt of full-price splurging.
- Location: 80 Wooster St, SoHo
- Insider Tip: Sip on a complimentary coffee while you browse the curated selection.
What Goes Around Comes Around (WGACA)
Why go? If luxury vintage is your love language, WGACA is your paradise. Vintage Chanel bags, Hermès scarves, and rare denim that tells a story.
- Location: 351 W Broadway, SoHo
- Insider Tip: Don’t be shy—chat with the staff. They often know about hidden gems that aren’t on display.
Tokio 7
What’s the vibe? An East Village consignment classic. Think racks of pre-loved designer gems: Rick Owens, Balenciaga, and Comme des Garçons waiting to be rediscovered.
- Location: 83 E 7th St, East Village
- Insider Tip: Stock changes daily, so if you see it and love it, grab it—it might not be there tomorrow.
Lara Koleji
Why visit? A curated mix of vintage and modern pieces that feel personal and eclectic. It’s like raiding your coolest friend’s closet.
- Location: 81 E 7th St, East Village (right near Tokio 7!)
- Insider Tip: Plan to hit Tokio 7 and Lara Koleji back-to-back for an epic East Village fashion haul.
Beacon’s Closet
What’s the vibe? A thrifting paradise with designer, indie and vintage pieces. Sustainable fashion meets budget-friendly chic.
- Locations: Williamsburg, Greenpoint and Manhattan
- Insider Tip: Bring clothes to trade for store credit and keep your wardrobe fresh.
Want More Fashion Secrets?
To unlock even more rare finds, emerging designers, and insider tips, grab our 50-page eBook: The Territorie’s Luxe List: Rare Finds and Emerging Designers and Brands You Need To Know. Unearth rare vintage treasures and luxury boutiques that few know exist. Be the first to shop the brands shaping the future of fashion, and master insider tricks to score designer deals without breaking the bank.
Ready to uncover fashion’s best-kept secrets? Get the Luxe List Now.
Note: Please Note: This is a digital product. All sales are final, with no returns or refunds.
Now you’re ready to shop NYC like a true fashion insider. Go forth, discover treasures, and remember: the best finds are the ones with a story. Happy hunting!
